Black marketeering has lent a dent in the fortunes of online retailers and the unorganized sector is mushrooming with plethora of counterfeit brands duplicating the originality and robbing the genuine retailers of their due.
The foremost thing to scrutinize any brand is by visiting the main website and checking the finer details of the product mentioned by keying in the product code, checking for angular images, calling the customer service department and so on. This is not a surefire way to get the violator booked but in bargain you will be saved a lot disgrace by wearing counterfeit products.
The originality vis a vis fake issue has cropped up since time of liberalization and a has brought up serious repercussions for retail market online as well as physical stores.
The next step in gauging the originality of online brand is by checking their associations with accreditation agencies and trusted seal marks displayed in form of a hologram.
There are various online tools to check genuineness of online retailers like Klout, Peerindex etc…and even so a brief search on Google will throw up scam results if it’s a brand imposter. As of now there is no law to deter fakes but a collective consensus from the brands and stringent rules can make a lot of difference.
Costumes are one such sector where fakes abound in plenty. No doubt you may look like an original stunt man wearing Giordano and wranglers but the show soon fades away in the test of time. When purchasing costumes, quality wins over price and quantity. There is a famous clique which superimposes this scene which says ‘A penny saved is penny earned’ and how true it is in online retail scenario.
Coupons are the latest fad and deals proliferate every nook and corner of the internet. New entrants in deal market are the shopping comparison and deal comparison sites which aggregates the results from all online sites so that every deal customized to your requirements is presented in a platter.
We at Halloweencostumesale always strive to provide unmatched quality which will last forever. True success of any brand lies in its genuineness and frank speak. So this guide is a wakeup call for all online shoppers to go for originality and shun fakes.
Happy and Safe Shopping.